How to disavow links to your website that may be harming your SEO

One of the factors that Google takes into account when positioning your website in the results of the SERP is the number and quality of incoming links .

And in this respect there is an equilibrium relationship, whereby quality links improve your SEO, but those of poor quality hurt you, because they could be considered as toxic links .

How do I locate toxic links?

The best way is to go to the Search Console, where in the "Search traffic" section you will see the sites that most link to your site.

If you detect sites of poor quality, incompatible themes or link farms that link to your website, they could be damaging your SEO.

Likewise, if in the past you made purchases of links to your site , and some update of the Google algorithm has penalized you This would be another clear symptom.

How do I eliminate these toxic links?

If you have toxic links from previous links purchases, it is best to contact the administrators of those websites and ask them to remove links to your website.

You can also have toxic links from comments on blogs, links in forums and directories, almost everything.

Before resorting to seniors you should try to eliminate all these links manually.

If you do not succeed in this endeavor, or there are websites with which you can not contact or are farms that link you massively, the last resort is to use Google Disawow .

Google Disawow

Disawow is a tool from Google where you can request that your search engine disregard incoming links to your website from certain sites.

To get it, first go to the website of the tool, at https: // www. Google com / webmasters / tools / disavow-links-main? pli = 1

Once there, choose the domain for which you want to disavow links.

The next thing you see is a warning from Google to use Disawow with caution, and always as a last resort. Keep it in mind.

Then the tool asks you to upload a txt file with the list of links you want to disavow. The format of the file is simple: a link or domain per line.

More or less it would be something like this:

As you see, you can include comments to Google staff, and the structure allows asking for the elimination of toxic links like URLs or complete domains ( domain: nombredominiomalo.tld ).

Once the file is uploaded you will be shown a summary of the action Done, and you just have to wait.

Last resort

Nothing more, just remember that using Google Disawow should always be the last resort, you could get just the opposite of what you're looking for and hurting your SEO instead of improving it.

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How to appear in Google's answer boxes

Surely you've already seen them sometimes, those search results are enriched, the answers from Google.

What is a response box from Google

When you ask a very specific question sometimes Google shows a box with a quick guide extracted from a website, and of course receives many clicks.

It's something like that …

They are excerpts that offer a quick response to the search engine user .

How do I appear in the Google response boxes?

Although Google has nothing documented about it, nor does it intend to do so, in my experience there are some elements that can facilitate specific content results in Google answer boxes .

Answer the "question" in the meta description

If the title of your content is a question, the typical article of " How to do … ", customize your meta description taking advantage of it for there is a short answer to the question that you do yourself.

Help the editor of the Yoast SEO plugin snippet to do it.

Create content that answers to usual questions

Based on the algorithm that Google uses to show answer boxes if something is clear is that looks for them when the search engine user asks a very specific question .

So it's good that in your content you not only explain the general concept of the subject treated but also include paragraphs or another type of content that answers the most typical questions that could arise on the topic of content.

Thus, if for example you entry explains how to install a WordPress theme, in general, it is good that you include sections of how to install a theme by FTP, from the hosting panel or from WordPress, and each of these sections could be susceptible to appear as a response box when a user asks that particular question in the search engine.

Important : Answer briefly the usual questions that may arise, note that the answer boxes are not especially large. Your answer should fit in that rich snippet.

Use lists, content indexes and tables

It seems clear that Google programming parameters make it easier to identify answers to questions when they are in a list format , better if it is numbered

The same thing happens if you give answers to content questions using tables let alone if you use content indexes that by themselves they already give the guide of procedures and answer to the questions that you pose in your content.

Summarize your content

And, always, it is good practice at the beginning or end of your content a summary of it, which can be a good answer box.

This is especially important when your content is broad and does not follow a simple, question structure and answers.

Be exhaustive with the SEO of your content

And, as always, apply all the good SEO practices of usual content, such as creating good headlines, edit title ] and meta description good tagging of your posts, a well-structured site map, etc.

Are Google's answer boxes really worth it?

[19659005] Well look, like everything in this life, it depends!

What is clear is that you gain authority, and you should receive more clicks many more, because you automatically appear as the first result in the SERP (English Search Engine Result Pages or search engine result pages).

But this does not always mean you get more clicks it depends a lot on how the answer box is made, and there Google does not try with any information, and the type of content.

Imagine, for example, a question about sports results. If you already give the result, who will click if in the answer box they have everything?

So does not always appear first in the SERP with rich snippets is a guarantee of better SEO sometimes it's even harmful.

How do I avoid appearing in the Google answer boxes

If you go through a problem of this type there is Google that offers us a way to avoid that our page appears in the rich snippets, and this works for all of them, not only for the response boxes.

What you have to do is add to the page in question, that you do not want to appear in the rich snippets, this tag: